Monthly Archives: July 2014

Stylish New Peugeot 308 SW Arrives in Forecourts for 142-Reg Plate


Peugeot has announced prices and specifications for the stylish new Peugeot 308 SW estate, as the company prepares to dispatch the first customer deliveries this month. Sharing the European Car of the Year 2014 accolade with its sister hatchback, the 308 SW boasts a stylish design, an impressive driving experience, high levels of standard specification, functionality, and outstanding load space.


A choice of efficient, low CO2 petrol and diesel engines is available, including the new, class-leading 1.2 PureTech petrol range. The new 308 SW retails in Ireland from €21,990, plus dealer delivery related charges for the Access 1.2 110bhp PureTech petrol model and it comes to market with a five year manufacturer warranty.


Featuring the same innovative i-Cockpit as the hatchback version and indeed the same stylish front face, the new Peugeot 308 SW is built on Peugeot’s new Efficient Modular Platform (EMP2). It is 140kg lighter overall than its predecessor, making it the lightest vehicle in the segment and thus a class leader in terms of reduced fuel consumption and low-CO2 emissions. At 4.58m in length, 1.47m in height and 1.8m in width, Peugeot designers have extended the wheelbase by 11cm compared to the hatchback and the rear overhang by 22cm, to allow more rear passenger room and a bigger boot. The boot volume, below the parcel shelf, totals 610 dm3 (660 litres). Folding the rear seats results in a total load volume of 1660 dm3.


The new Peugeot 308 SW range in Ireland has three trim levels, mirroring the hatchback range. The Access model comes to market at a €900 premium over its equivalent hatchback version and features LED daytime running lights, rear lamps with distinctive LEDs, colour-coded door mirrors and door handles, a spare wheel, air conditioning, one-touch electric front windows, cruise control + speed limiter, radio + integrated CD player, Bluetooth and USB connection, six airbags, ESP and cloth trim.


The Active and Allure models each gain roof rails and chrome boot luggage rails, over the standard hatchback equipment, at a premium of just €1,200. The Active specification includes automatic dual zone air conditioning, height adjustable passenger seat, 16” alloy wheels, rear electric windows, programmable cruise control + speed limiter, hill assist, lumbar adjustment of driver’s seat, rear parking aid sensors, front fog lights, automatic headlamps + wipers and an electrochrome rear view mirror. It also receives the 9.7” multi-function colour touch screen.


The Allure model adds 17” alloy wheels, full LED headlamps with integrated LED daytime running lights, an automatic electric parking brake, electric folding door mirrors and courtesy light and sports style front seats.


The new 308 SW will be available in Ireland this summer with 3 petrol and 2 HDi diesel versions, to suit every taste and budget and offering excellent fuel economy and low CO2 emissions. The new 308 is the first in the range to benefit from Peugeot’s new revolutionary three-cylinder turbocharged petrol engine; already a record breaker, the new 1.2 PureTech petrol engine fuelled a standard 308 hatchback for an incredible 1810km from just one tank, to become a benchmark in the segment. 


For the launch of the new 308 SW, Peugeot will release the first of the marque’s frugal and efficient, next-generation six-speed automatic gearbox. The new automatic gearbox emits just 4g/km CO2 more than the manual version. 


The new Peugeot 308 SW is the latest model to join the lion-stable, as it celebrates its youngest ever range in the company’s 125-year history. It will be available for test drives at Peugeot dealerships nationwide this summer.



Volvo Teams Up With Android Auto


Volvo Car Group (Volvo Cars) tells us it has joined the Open Automotive Alliance to make the Android smartphone platform available to drivers through its new ground-breaking user interface.


This move brings together one of the world’s most progressive car companies and the world’s most popular smartphone platform (developed by Google).


The integration of Android Auto™ promises to add yet another dimension to the Volvo in-car experience.


Android Auto brings features and services familiar to Android smartphone and tablet users directly into the car via Volvo Cars’ large centre console touch screen display.


“Google’s approach to user-centricity and the application of technology to improve peoples’ everyday lives makes Android Auto a perfect addition to the Volvo experience,” said HĂĄkan Samuelsson, President and CEO of Volvo Cars.


The interaction between Android Auto and Volvo Cars’ brand new user interface transforms the look and feel of a car’s interior.
Volvo Cars’ interiors will be characterised by their high-tech simplicity and functionality.

Samuelson added: “We have worked hard to ensure an enjoyable user experience with Android Auto.


“This will offer our customers a new degree of fluidity and accessibility in the usage of their mobile devices, and bring the digital ecosystem our customers already enjoy into the car, complementing Volvo Cars’ existing connected car services and applications.”


Source: RTE



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